Picked it up for cold outbound. Website URLs were populated for ~80% of rows, far better than the competition. Bought it to underpin a United States turnkey project contractor campaign. Acceptable trade-off at this price.
Needed it for a fast launch. ROAS improved roughly 30% versus the lookalike audience we ran before. Bought it for our turnkey project contractor sales team's United States pipeline. No complaints from the field reps.
Tried three vendors before this. Lat/long landed every pin on the right storefront in Mapbox. Bought it for United States's turnkey project contractor segment specifically. Genuinely useful.