Compared this side-by-side with two competitors. ROAS improved roughly 30% versus the lookalike audience we ran before. Bought it to support a canada kioti tractor dealership location rollout in Canada. Will be the default vendor for us now.
Honest reaction after a week of use: Website URLs were populated for ~80% of rows, far better than the competition. Bought it to map canada kioti tractor dealership location density across Canada. Minor cleanup needed but nothing major.
Needed it for a fast launch. Refresh cadence means the data feels current, not 2-years-old. Bought it to map canada kioti tractor dealership location density across Canada. Money well spent.