Honest reaction after a week of use: Google rating column came included, which we hadn't expected. Bought it for Austria's child specialist doctor segment specifically. Sales team is happy.
Worked for what we needed. ROAS improved roughly 30% versus the lookalike audience we ran before. Bought it for a Austria-focused child specialist doctor territory cut. Couple of small gaps but workable.
Used it for a market-sizing exercise. Lat/long landed every pin on the right storefront in Mapbox. Bought it to handle child specialist doctor lead-gen for the Austria region. Worth the price.